His Teacher Gave Him a C on a Business Plan. That Plan Is Now a 7-Figure Amazon FBA Business.
Trevin Peterson
Amazon FBA Seller & Entrepreneur · Trevin Peterson Brands
Episode summary
Trevin Peterson dropped out of college at 23 with a business plan his professor had marked a C — and built a seven-figure Amazon FBA business from it anyway. His story is equal parts inspiration and tactical goldmine. In this episode he walks through exactly how he built his Amazon brand, what he would do differently, and the mindset that made him bet on himself when everyone around him had doubts.
Key takeaways
Validation from the wrong people will destroy your vision. Trevin's professor graded the plan a C — the market gave it a very different grade.
Go all-in on one product before expanding. Trevin's first product became his entire focus for 12 months before he considered a second SKU.
Reviews are the most valuable asset on Amazon. Earning legitimate reviews early — through product inserts, email sequences, and exceptional quality — is what separates rank from invisibility.
Profitability over revenue every time. Trevin has seen sellers doing $1M in revenue lose money. He runs a leaner, more profitable operation and sleeps better for it.
Your supplier relationship is a competitive advantage. Building a strong, long-term relationship with a manufacturer gives you access to better pricing, faster reorders, and product development collaboration.
Best quotes
"My professor gave me a C on my business plan. Amazon gave me seven figures. I know which grade matters more."
— Trevin Peterson
"I was 23 years old with no money and no connections. The only advantage I had was I was willing to work harder and longer than everyone around me."
— Trevin Peterson
"Every dollar I made in my first year went back into inventory. That discipline is the reason I have a real business today and not just a side hustle."
— Trevin Peterson
About the guest
Trevin Peterson
Amazon FBA Seller & Entrepreneur, Trevin Peterson Brands
Trevin Peterson dropped out of college to build a seven-figure Amazon FBA business after his college professor dismissed his business plan. He now shares his strategies and frameworks with other entrepreneurs building e-commerce businesses.
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Hustles mentioned in this episode
Dropshipping
Run an e-commerce store without touching a single product.
$200 – $1,000
2–6 weeks
$1K – $50K+/month
Amazon FBA
Let Amazon's logistics empire work for your brand.
$2,000 – $10,000
3–6 months
$5K – $200K+/month
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